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rocker
Old Love

USA
3606 Posts

Posted - 25/01/2007 :  17:01:56  Show Profile  Reply with Quote
check this out...seems like the image of Jimi Hendrix has been licensed to an energy drink called "Liquid Experience" after the album "Are You Experienced"...I'm sure some aren't going to like that though I'd note that royalties for other Hendrix licensed products have gone to educational causes.

Old_Man
Old Love

United Kingdom
668 Posts

Posted - 25/01/2007 :  22:29:27  Show Profile  Reply with Quote
How come it is named after the album "Are You Experienced"? And not The Jimi Hendrix Experience? As the name of the drink is "Liquid EXPERIENCE"
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rocker
Old Love

USA
3606 Posts

Posted - 26/01/2007 :  17:51:38  Show Profile  Reply with Quote
well from what they say it was named after the album...Flea from Chili Peppers says he's not too thrilled with using his name in the advertisingit...anyway look for more licensing of the Hendrix name with other things..
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Alone Again
Fourth Love

Ireland
188 Posts

Posted - 26/01/2007 :  19:08:20  Show Profile  Reply with Quote
I heard about a Jimi Hendrix red wine they brought out a few years a go which is a bit of bad taste as he did die from a concoction of wine and sleeping pills.
Other merchandise include air fresheners,watches and even light switch covers.
Theres a website full of it.
http://www.authentichendrix.com/
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